A banker for over 20 years with a degree in international law, she now works as a financial consultant.

On the Internet, she’s known as @pecuniami, a project that was born in late 2019 after Fall noted the marked generational and gender gap in financial literacy. Her goal was to help women become more financially aware, make access to credit easier, and to help people become more informed in order to have a calm, rewarding financial life. The page has now accumulated almost 30,000 followers.

She is a regular morning guest on TV8, and is invited frequently to speak on programs on Radio 2, Radio24, and Rainews24 features her with a segment on “Not Just March 8th.” . In 2021, she participated in the “L’eredità delle donne” festival, and in 2022 was a guest at the Trento Economics Festival.

She has written for Marie Claire and DeabyDay and collaborates with alfemminile.com. She has lectured at the major Italian universities, from Bocconi to La Sapienza, and in 2021 published Ladies, It’s Time to Count! A Financial Awareness Handbook (bookabook, 2021) followed by the illustrated book for children The Travels of Miss Money (bookabook, 2022).