A thought leader and keynote speaker on Leadership, Digital Transformation and Corporate Innovation, Giuseppe is also the co-author of the best-selling Retail 4.0: 10 Guiding Principles for the Digital Age, co-written in 2018 with the internationally renowned marketing expert Philip Kotler. The book has been translated into five languages and has sold more than 25,000 copies worldwide. In 2021 he and Philip Kotler joined forces with Riccardo Pozzoli to publish their second book together, Onlife Fashion: 10 rules for a world without rules.
Giuseppe is an entrepreneurial manager with almost 20 years of international experience in Marketing and Communication services. As CEO, he guides a team of 200 talented individuals in the pursuit of business and creative solutions for Wunderman Thompson clients.
Prior to joining Wunderman Thompson in 2018, he was with the global, award-winning company AKQA for five years, co-founded two start-ups and earned a Ph.D. degree in Marketing and Economics.
He enjoys mentoring young entrepreneurs and serves as an Adjunct Professor of ‘Retail Marketing’ and ‘Entrepreneurship & Innovation’ at notable international universities and business schools.
Giuseppe defines himself as an avid learner, passionate about innovation and a networker by nature. He believes strongly that in a changing world, playing it safe is one of the riskiest things companies can do.
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